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In everyday conversation, 战略 (zhànlüè) is often used to refer to a plan or approach to achieve a specific goal or objective. It can also be used to describe a long-term plan or overall strategy for a company or organization.
For example, someone might say "我们需要制定一项新的战略来提高销售额" (wǒmen xūyào zhìdìng yī xiàng xīn de zhànlüè lái tígāo xiāoshòu é) which means "We need to come up with a new strategy to increase sales."
In business settings, 战略 (zhànlüè) is often used in phrases such as "市场战略" (shìchǎng zhànlüè) which means "market strategy" or "营销战略" (yíngxiāo zhànlüè) which means "marketing strategy."
In addition, 战略 (zhàn lüè) can also be used in a military context, referring to military strategy or tactics. For example, "军事战略" (jūnshì zhànlüè) means "military strategy."
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